Jack M. Greenber and Boston Market’s Real Estate Values

In May 2000, the McDonald's Corporation purchased the majority of assets of Boston Market restaurants. The $173.5 million deal included 751 restaurants, franchise rights for an additional 108 restaurants and certain related liabilities.

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Buying Boston Market has so far been McDonald’s biggest acquisition. Jack M. Greenberg, McDonald's Corporation Chairman and CEO even noted that Boston Market was a well-established brand with remarkable employees, good products, devoted customers, and a promising future. However, it wasn’t exactly Boston Market’s brand that fully convinced the McDonald’s, it was the real estate that made the difference.

The majority of the Boston Market locations are in highly attractive places, which is fitting for the ongoing expansion for McDonald's. They can convert these sites to either McDonald’s restaurants or other brands owned by McDonald’s such as their Golden Restaurant Operations Restaurants, Donatos Pizza, and Chipotle Mexican Grill. The Boston Market restaurants can be found in over thirty states, mostly being in the East and Midwest. The possibilities for Boston Market spaces are endless.